Tammy Levy: Using Data to Make Better Decisions | Casual Connect Video

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As part of Casual Connect Europe, Tammy Levy, Director Product for the mobile publishing team at Kongregate, gave a presentation about Kongregate’s findings on effective in-game advertising. Learn how to: track and optimize performance; engage as many players as possible; and give rewards that matter. This talk includes case studies which highlight good and bad […]
Source: Game Sauce